When new condo and rental buildings are developed, tons of effort and attention is given to creating a brand for the new residence and building an in-depth marketing strategy – and in order to achieve the goal of successfully selling or renting units at the desired price point, there are

Content creation is one of the most important marketing practices. Through your content, you can attract potential customers to your website, as you are providing free and useful information, as well as continue engaging with existing customers. Not only that, content creation can help boost your website, decreasing your bounce

In today’s competitive world, many industries have not only adopted marketing and branding into their value but view these as the most important aspects of their business as well. The real estate industry, on the contrary, has been plodding to prioritize branding and marketing – and doesn’t seem to spend

Yes. Marketing has already been redesigned and digital efforts are as important as ads on billboards and newspapers were 40 years ago. Marketers have to be where people are, and those people are on social networking platforms now more than ever.  Let’s talk numbers. There are 7.5 billion people living

You may have realized by now how much the internet has changed the way we market and the way we’re marketed to, creating a more seamless experience for both businesses and consumers. Consumers can find precisely what they need (and save money in the process), and companies can do the

Think back to your last flight. From the food service to the flight attendants, culture plays an important role when designing for an airline. So what can the airlines teach us about marketing in other sectors? Here are five creative takeaways from the travel industry —    Know your passengers Where

New York City is known for being one of the most fast-paced cities in the world – and in the age of short attention spans, first impressions are more important than ever. Graphic design for real estate needs to be as concise as an elevator pitch. Rock solid branding tells